Which gaming company's marketing campaign involved installing a fully-functional, medieval-themed village in the California desert for an immersive three-day promotional event?

The gaming industry has pioneered some of the most innovative and immersive marketing campaigns in recent history. These campaigns have transcended traditional advertising to become cultural moments and viral sensations. Test your knowledge about the strategies and successes behind some landmark gaming marketing campaigns that changed how products are promoted in virtual worlds and beyond.

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• Blizzard Entertainment for World of Warcraft: The Burning Crusade
• Epic Games for Fortnite Chapter 2
• Rockstar Games for Red Dead Redemption 2
• CD Projekt Red for The Witcher 3: Wild Hunt

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