Which innovative product development strategy did NASA use to dramatically increase public engagement with the James Webb Space Telescope before its launch?

Modern astronomy relies not just on scientific excellence, but also on effective product marketing strategies to secure funding, engage the public, and demonstrate value. Major space telescopes like Hubble, James Webb, and upcoming projects require sophisticated marketing approaches to maintain public interest and support. This poll tests your knowledge about how astronomy organizations have innovated in their product development and marketing strategies to share cosmic discoveries with the world.

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Created an interactive AR app allowing users to place a virtual Webb telescope in their environment and explore its components
Developed a subscription service offering exclusive first access to Webb images before public release
Launched a limited edition telescope merchandise line with proceeds funding a public naming contest for newly discovered exoplanets
Implemented a gamified citizen science platform where participants could earn points by helping calibrate telescope sensors remotely