Which publishing house revolutionized book marketing in the 1930s with standardized, color-coded covers that became an iconic brand identity still recognized worldwide today?

Throughout history, publishing houses have created powerful brand identities through strategic storytelling. From Penguin's iconic orange covers to modern publishing empires, these companies have mastered the art of brand narrative to connect with readers and distinguish themselves in the literary marketplace. Test your knowledge about the strategic brand storytelling techniques used by famous publishing houses and literary brands!

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Penguin Books
Random House
HarperCollins
Simon & Schuster