Which psychological pricing technique involves setting prices just below a round number (like $9.99 instead of $10.00) to make products seem significantly cheaper?

Consumer psychology plays a crucial role in how products are priced and perceived. Retailers and marketers leverage psychological principles to influence purchasing decisions through strategic pricing techniques. Test your knowledge of these psychological pricing tactics that businesses use to drive sales and shape consumer perception of value.

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Charm pricing
Prestige pricing
Bundle pricing
Decoy pricing