Which sports retailer has maintained the highest customer retention rate over the past decade through its innovative loyalty program?

The sports retail industry is fiercely competitive, with major brands constantly developing innovative strategies to maintain customer loyalty. Behind the exciting products and marketing campaigns are sophisticated customer retention metrics and programs that drive business decisions. Test your knowledge about which sports retailer has mastered the art of customer retention in the highly competitive athletic wear market.

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Nike with its Nike+ Membership program
Adidas with its Creators Club program
Under Armour with its UA Rewards system
Dick's Sporting Goods with its ScoreCard Rewards