Which retail company launched the first innovation lab inside an actual operating store, allowing customers to interact with and provide feedback on new technologies in real-time?

Retail innovation labs serve as testing grounds for future shopping experiences, where companies experiment with cutting-edge technologies before wider implementation. These labs have become increasingly important as traditional retailers face disruption from e-commerce giants. Test your knowledge about which major companies are pushing the boundaries of retail through their dedicated innovation spaces!

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• Target's Open House (San Francisco)
• Walmart's Intelligent Retail Lab (Levittown, NY)
• Lowe's Innovation Labs (Mooresville, NC)
• Amazon's 4-star stores

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