Which famous athlete famously turned down a $100 million endorsement deal with Quaker State motor oil in the 1990s, saying 'I don't use the product, so I can't endorse it'?

Celebrity endorsements can make or break a product's success, creating powerful brand associations in consumers' minds. Throughout history, famous people have lent their image to products—sometimes becoming so synonymous with the brand that we can't think of one without the other. But do you really know which celebrities have been the faces behind major product campaigns? This trivia challenge tests your knowledge of iconic celebrity-product partnerships that shaped marketing history.

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