Which famous athlete famously turned down a $100 million Reebok endorsement deal in 1984, only to sign with Nike for much less initially but eventually building the most successful athlete-brand partnership in history?

Celebrity product endorsements can define a brand's identity and dramatically increase its visibility. Sometimes, these partnerships become so iconic that the celebrity becomes synonymous with the brand. But how well do you really know which famous faces have represented major brands? Test your knowledge of these notable celebrity-brand partnerships that shaped product marketing history.

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Michael Jordan
LeBron James
Serena Williams
Tiger Woods