Which mobile commerce innovation first allowed performing arts venues to implement dynamic pricing models that could adjust ticket prices in real-time based on demand?

The performing arts industry has undergone significant technological changes in recent years, particularly in how audiences purchase tickets and interact with venues. Mobile commerce has revolutionized the way theaters, concert halls, and performance spaces connect with their patrons. This trivia question explores a pivotal moment in the evolution of mobile ticketing that changed the performing arts business model forever.

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• The introduction of NFC-enabled theater passes in 2015
• Mobile ticketing platforms with algorithmic pricing engines launched in 2012
• Augmented reality seating previews introduced in 2018
• Blockchain-based ticket verification systems from 2016

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