Which conservation organization pioneered the first major viral digital marketing campaign using live wildlife cameras that reached over 100 million viewers worldwide?

In the early 2010s, one nature-focused organization revolutionized how environmental conservation groups approached digital marketing, creating a landmark campaign that changed public engagement with wildlife preservation forever. This campaign not only went viral but established new benchmarks for how nature and conservation organizations communicate their mission in the digital space. Test your knowledge about this groundbreaking moment in environmental digital marketing history!

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National Geographic's 'Earth Live' program
World Wildlife Fund's 'Panda Cam' initiative
Explore.org's 'Bear Cam' at Brooks Falls, Alaska
The Audubon Society's 'Nest Watch' platform