Which 18th-century retail innovation is widely considered the first structured customer loyalty program in American history?

Before digital rewards and smartphone apps, customer loyalty programs had fascinating beginnings in American history. These early retention strategies shaped how businesses built lasting relationships with customers and created brand loyalty that sometimes lasted generations. Test your knowledge about the historical roots of customer loyalty programs that set the foundation for today's sophisticated retention strategies.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

S&H Green Stamps (1896), where customers collected stamps when making purchases at participating retailers and redeemed them for merchandise
American Airlines' AAdvantage program (1981), the first modern frequent flyer program that revolutionized loyalty programs across industries
Copper tokens (1793) issued by merchants that customers could collect and exchange for products on return visits
Montgomery Ward's mail-order catalog (1872) which included loyalty coupons for repeat customers