Which ancient civilization developed the first known retail loyalty program, where frequent customers at markets received clay tokens that could be exchanged for discounts on future purchases?

While we often think of retail as a modern concept, ancient civilizations had sophisticated commerce systems and retail strategies. From the bustling markets of Mesopotamia to Roman shopping districts, these early retail experiences laid the foundation for modern commerce. Test your knowledge about how ancient civilizations approached retail strategy and customer experiences thousands of years ago.

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