Which unexpected brand collaboration sold out completely within 30 minutes of its 2020 launch, crashing websites and later reselling at 10x the original price?

Brand collaborations in pop culture have created some of the most memorable marketing moments in recent years. From luxury fashion houses partnering with fast food chains to tech giants joining forces with entertainment franchises, these unexpected pairings often generate massive buzz and consumer excitement. This poll tests your knowledge of one particularly successful (and surprising) cross-industry partnership that broke sales records and social media alike.

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McDonald's x BTS 'The BTS Meal' with special packaging and sauces
IKEA x LEGO 'BYGGLEK' storage box collection
Crocs x KFC fried chicken-scented clogs with removable chicken-shaped Jibbitz charms
Xbox x Gucci limited edition console with branded carrying case