Which famous luxury fashion brand launched their 'Medusa' logo in 1978, deliberately choosing this mythological figure to represent their products' ability to make people 'fall in love with them with no way back'?

Throughout history, mythology and folklore have been powerful tools in product marketing and retail strategy. From Nike's winged goddess of victory to Starbucks' siren from Greek mythology, brands have leveraged ancient stories to create memorable identities and product launches. Test your knowledge about how mythological elements have influenced modern product marketing campaigns and retail strategies across the globe.

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Versace
Gucci
Prada
Dolce & Gabbana