Which 1982 film featured a prominent candy product placement that reportedly increased sales by 65%, after the candy company initially declined to appear in the movie?

Brand storytelling in film and television has evolved into a sophisticated art form, with product placements becoming integral to both marketing strategies and creative narratives. Some product placements have become so iconic that they've transcended their commercial origins to become cultural touchstones. Test your knowledge of these memorable brand-film partnerships that changed how we view product integration in entertainment.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

E.T. the Extra-Terrestrial (Reese's Pieces)
Tootsie (Tootsie Rolls)
The Thing (M&Ms)
Poltergeist (Milk Duds)