Which famous architectural firm underwent a major rebranding in 2015, replacing their 30-year-old logo with a minimalist wordmark to reflect their evolution from a traditional practice to a global design powerhouse?

The visual identity of architectural firms has evolved significantly over the decades, reflecting changes in design philosophy, technology, and market positioning. Corporate logos in architecture often communicate core values like innovation, stability, and creative vision. This poll tests your knowledge of how architectural branding has developed and the strategic decisions behind iconic architectural firm logos.

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Foster + Partners
Gensler
Zaha Hadid Architects
SOM (Skidmore, Owings & Merrill)