Which retail innovation by Celestron in the early 2000s dramatically changed the consumer telescope market and drove a 300% increase in amateur astronomy participation?

The astronomy retail market has seen dramatic changes over the past decades as technology advances and consumer interests evolve. One company revolutionized how amateur astronomers purchase equipment by implementing a groundbreaking retail strategy that changed the industry forever. Test your knowledge about this astronomical retail transformation that made stargazing more accessible to the masses.

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Introduction of the NexStar computerized telescope series with GPS alignment technology
Launch of the 'Stars in Stores' program that placed telescopes in major shopping malls with live demonstrations
Creation of the 'AstroSubscribe' monthly telescope rental service with sky mapping software
Development of the 'StarShare' social platform that allowed telescope owners to monetize their equipment through neighborhood viewing sessions