Which presidential campaign slogan was specifically created by advertising executive Rosser Reeves using the concept of the 'Unique Selling Proposition' (USP) marketing theory?

Political campaigns are masterclasses in branding and marketing. Campaign slogans serve as powerful tools that can define a candidate's image, communicate key policy positions, and rally supporters. These carefully crafted phrases often become deeply embedded in our cultural memory and political history. Test your knowledge of these influential political taglines that shaped government campaigns across the world!

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I Like Ike (Eisenhower, 1952)
It's Morning Again in America (Reagan, 1984)
Change We Can Believe In (Obama, 2008)
Make America Great Again (Trump, 2016)