Which global coffee retailer's logo and brand identity is directly inspired by a figure from Norse mythology?

In the competitive world of retail, some brands have masterfully incorporated mythology and folklore into their marketing strategies, creating powerful brand identities that resonate across cultures. This approach connects products to timeless narratives and archetypal symbols that speak to our collective unconscious. Test your knowledge of how mythological elements have been woven into successful retail transformations and marketing campaigns.

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Starbucks (inspired by a twin-tailed siren/mermaid from Norse mythology)
Costa Coffee (inspired by Loki, the trickster god who transformed coffee beans into gold)
Peet's Coffee (inspired by Thor's hammer Mjölnir, symbolizing strength and power)
Dutch Bros (inspired by Freya's magical necklace Brísingamen that gave energy to mortals)