Which transportation company famously changed its brand color from purple and orange to a more subdued blue in 2014, resulting in a 10% increase in customer trust ratings?

Brand colors in the transportation industry aren't chosen by accident. They're carefully selected to evoke specific emotions, build brand recognition, and create memorable customer experiences. This poll tests your knowledge about a famous color choice that revolutionized how we perceive a major transportation company. Think you know your transportation brand psychology?

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