Which gaming company's loyalty program first introduced the concept of 'achievement-based rewards' that unlocked real-world merchandise and influenced numerous gaming platforms to adopt similar systems?

Customer loyalty programs have become a cornerstone of the gaming industry's retention strategy. From simple punch cards to sophisticated digital ecosystems, these programs have evolved dramatically. One particular loyalty initiative revolutionized how gamers engage with their favorite platforms and franchises, setting a new standard for the industry. Test your knowledge about this landmark program that transformed player retention and engagement in gaming.

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Xbox with Xbox Rewards (2010)
Valve with Steam Points (2020)
Razer with Razer Silver (2018)
Sony with PlayStation Stars (2022)