Which traditional symbol did 'Heritage Hands' incorporate in their 2018 rebranding that led to a 300% increase in international sales of their cultural craft products?

Traditional cultural symbols have immense power when incorporated into brand identities for businesses rooted in cultural traditions. These symbols can instantly communicate heritage, values, and authenticity to consumers. This poll tests your knowledge about a famous rebranding case where cultural symbolism dramatically transformed a struggling traditional crafts retailer into a global success story.

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The Tree of Life pattern, reimagined with regionally specific artistic elements from their artisan communities
The Phoenix symbol, representing the rebirth of traditional craftsmanship in modern markets
The Eternal Knot design, symbolizing the interconnection between cultural traditions and contemporary retail
The Four Elements icon, representing the natural materials used in their traditional craft products