Which innovative customer engagement strategy did Rough Trade Records implement in 2019 that increased in-store visits by 45% and was later adopted by other major music retailers?

The music retail landscape has transformed dramatically in the digital age. Beyond streaming services, physical music retailers have had to reinvent themselves to stay relevant. This trivia tests your knowledge about innovative customer engagement strategies that have successfully bridged the gap between digital consumption and physical music retail experiences. How familiar are you with the cutting-edge approaches that are bringing customers back into music stores?

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AI-powered recommendation kiosks that suggest vinyl records based on a customer's Spotify listening history
Monthly vinyl subscription boxes with personalized selections based on customer preferences
In-store recording studios where customers can create and press their own vinyl singles
Augmented reality app allowing customers to virtually experience live performances from artists whose albums they scan