Which major retailer first implemented large-scale algorithmic dynamic pricing in the late 1990s, changing prices on its website up to 2.5 million times per day?

In today's competitive retail landscape, dynamic pricing has become a cornerstone strategy for maximizing revenue. This algorithmic approach to pricing—where costs fluctuate based on demand, inventory levels, competitor pricing, and other market factors—now powers many of the world's largest retailers. But do you know which major retailer pioneered this revolutionary approach that transformed the industry? Test your knowledge of retail innovation history with this challenging question!

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Amazon
Walmart
eBay
Best Buy