Which guitar manufacturer pioneered the 'Guitar Center within a store' concept in the early 2000s, creating branded retail experiences where customers could try premium instruments in acoustically designed rooms?

In the competitive world of music retail, one iconic guitar brand revolutionized its marketing approach in the early 2000s by creating destination stores that transformed how consumers experience musical instruments. This strategy blended retail innovation with brand positioning to combat declining guitar sales in the digital age. Test your knowledge of this influential retail transformation that changed the music industry landscape!

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Fender, with their 'Fender Experience' concept that focused on offering professional setups and custom shop models
Gibson, with their 'Gibson Garage' format that emphasized their heritage through historical displays alongside instruments
PRS (Paul Reed Smith), with their 'PRS Soundlab' approach that featured comparative testing of different wood combinations
Ibanez, with their 'Prestige Pavilion' concept that highlighted their Japanese craftsmanship through demonstration workshops