Which outdoor retail company pioneered the 'Don't Buy This Jacket' campaign, encouraging consumers to consider the environmental impact of their purchases and promoting product repair over replacement?

In today's environmentally conscious market, sustainability has become a major focus for retail brands connected to the natural world. Companies are increasingly adopting eco-friendly practices and highlighting their environmental commitments through innovative marketing campaigns. This poll tests your knowledge about a famous sustainability initiative that revolutionized how outdoor retail brands communicate their environmental values to consumers.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Patagonia
The North Face
REI
Columbia Sportswear