Which presidential campaign first pioneered the use of data-driven, personalized campaign merchandise packaging that changed based on voter demographics and location?

Political campaigns have evolved beyond simple buttons and yard signs. Modern campaign merchandise has become sophisticated product packaging that communicates a candidate's brand and message. This poll tests your knowledge about a groundbreaking packaging innovation in political campaign merchandise that changed how candidates market themselves and connect with supporters.

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Barack Obama's 2008 campaign with its region-specific packaging that featured local landmarks and issues on merchandise boxes
Donald Trump's 2016 campaign with its RFID-enabled merchandise packaging that tracked distribution and engagement across voter segments
Hillary Clinton's 2016 campaign with its 'I'm With Her' merchandise boxes featuring 16 different demographic-targeted designs
Bernie Sanders' 2020 campaign with its eco-friendly, biodegradable packaging that displayed different policy positions based on zip codes