Which gaming company first launched a persistent virtual mall within their game where real brands could sell physical products that would be delivered to players' homes?

The gaming industry has been pioneering innovative retail experiences through virtual worlds and immersive shopping environments. Major gaming platforms are now creating virtual retail spaces where players can purchase both digital and physical goods. This poll tests your knowledge about one of the most significant retail innovations in the gaming space that changed how players interact with brands and products.

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Epic Games (Fortnite)
Roblox Corporation
Sony Interactive Entertainment (PlayStation Home)
Microsoft (Minecraft Marketplace)