Which innovative retail technology did Nike first introduce in 2018 that revolutionized the in-store customer experience by using machine learning to offer personalized product recommendations?

The sporting goods industry has undergone massive transformation in recent years. Traditional brick-and-mortar sports retailers have had to adapt to technological advances and changing consumer behaviors. This trivia question focuses on a significant moment in sports retail history that changed how athletic brands engage with consumers through personalization and direct-to-consumer strategies.

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