Which major e-commerce/retail company was named after a famous element from Greek mythology specifically chosen to represent the company's mission of being 'A to Z' and creating a flow of goods?

Throughout history, mythology and folklore have influenced product naming, branding, and marketing strategies. Many retail giants and e-commerce platforms leverage these powerful cultural references to create memorable brand identities. This trivia question explores how one major company incorporated ancient mythology into its brand story in a way that fundamentally shaped consumer perception and corporate identity.

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Amazon (named after the legendary river, symbolizing vastness and a 'flow' of products from A to Z)
Nike (named after the Greek goddess of victory, but not related to the A-Z concept)
Oracle (named after the ancient Greek seers who provided prophecies, but not connected to A-Z flow)
Atlas (retail chain named after the Titan who held up the heavens, but not related to A-Z product flow)