Which major natural products company completely rebranded in 2016, replacing their previous leaf logo with a hexagon design inspired by honeycomb to emphasize their connection to bee conservation?

Nature-inspired branding has become increasingly popular as companies seek to connect with environmentally conscious consumers. From color palettes derived from natural landscapes to logos that incorporate organic elements, brands in the natural products industry employ specific techniques to communicate their values. This trivia question explores how major nature-focused brands have strategically used biophilic design elements in their marketing.

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