Which artist pioneered the 'visual album' concept with a surprise release that fundamentally changed music marketing strategies in 2013?

Test your knowledge of innovative product marketing strategies in the music industry! The digital revolution has transformed how music is marketed and consumed. From streaming exclusives to limited vinyl releases, artists and labels employ various tactics to stand out in a crowded marketplace. This trivia question explores one of the most successful product marketing campaigns that changed how albums are released in the modern era.

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• Beyoncé with her self-titled album 'BEYONCÉ'
• Kanye West with 'The Life of Pablo'
• Taylor Swift with '1989'
• Frank Ocean with 'Blonde'

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