Which retail analytics metric is MOST commonly used by game developers to measure the average revenue generated per player before they stop engaging with a game?

The gaming industry relies heavily on retail analytics to maximize player engagement and revenue. From free-to-play models to premium DLC strategies, game publishers track numerous metrics to understand player behavior and spending patterns. This trivia question explores one of the key metrics used to evaluate the success of monetization strategies in modern gaming.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

ARPU (Average Revenue Per User)
LTV (Lifetime Value)
DAU/MAU Ratio (Daily Active Users/Monthly Active Users)
Conversion Rate (from free to paid players)