Which sportswear brand launched the 'Breaking2' campaign featuring specially designed shoes to help athletes run a sub-2-hour marathon?

In 2017, one major sportswear brand made headlines with a groundbreaking advertising campaign centered around a technological innovation that promised to help marathon runners break the elusive 2-hour barrier. This campaign represented a fascinating intersection of product development, sports science, and marketing strategy that changed how performance products are advertised in the sports industry. Test your knowledge about this landmark sports marketing initiative!

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Nike with the Vaporfly Elite shoes
Adidas with the Adizero Pro shoes
Under Armour with the HOVR Machina shoes
New Balance with the FuelCell RC Elite shoes