Which retailer holds the Guinness World Record for the largest product launch event ever held, with over 1.5 million people attending simultaneous events across 22 cities in 2012?

The retail industry has witnessed some extraordinary world records over the years, from massive store openings to unprecedented product launches. These milestones have shaped consumer experiences and retail history. Test your knowledge about the most remarkable retail achievements that have earned their place in the Guinness World Records. Do you know which retail giant broke boundaries and set an unmatched record?

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• Amazon (for the Kindle Fire HD)
• Microsoft (for Windows 8)
• Apple (for iPhone 5)
• Samsung (for Galaxy S III)

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