Which celebrity is widely credited with revolutionizing the celebrity cosmetics industry by launching a brand that reached a billion-dollar valuation faster than any previous celebrity beauty line?

The intersection of celebrity influence and product innovation has transformed the retail landscape in recent years. While many stars now have their own brands, there were key pioneers who broke ground in transforming their personal brand into successful product lines. Test your knowledge about who truly changed the game in celebrity retail innovation and set the template others would follow.

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Kylie Jenner with Kylie Cosmetics
Rihanna with Fenty Beauty
Lady Gaga with Haus Laboratories
Jessica Alba with Honest Beauty