Which airline revolutionized the loyalty program landscape by being the first to sell frequent flyer miles to third-party partners like credit cards, hotels, and car rental companies?

In the competitive transportation industry, customer loyalty programs have become essential tools for retaining passengers and building brand allegiance. These programs have evolved from simple frequent flyer miles to sophisticated ecosystems offering varied rewards and experiences. Test your knowledge about one of the most innovative transportation loyalty programs that changed how travelers perceive value and brand relationships.

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American Airlines (AAdvantage)
United Airlines (Mileage Plus)
Delta Air Lines (SkyMiles)
British Airways (Executive Club)