Which Broadway production was the first to use TikTok influencers as a primary marketing strategy, resulting in record ticket sales among Gen Z audiences?

The performing arts industry has undergone significant transformations in how productions are marketed and how audiences are engaged. From traditional playbills to digital influencers, the evolution of performing arts marketing reflects broader trends in consumer engagement. Test your knowledge about a groundbreaking moment when the digital marketing revolution hit Broadway!

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Six: The Musical (2021 Broadway revival)
Hamilton (2020 Disney+ release)
Moulin Rouge! The Musical (2019 Broadway premiere)
Hadestown (2019 Broadway premiere)