Which celebrity was the first to earn over $100 million from a retail brand endorsement deal through a profit-sharing agreement rather than a traditional flat fee?

Many brands have leveraged the star power of celebrities to create memorable mascots and endorsements that significantly boosted their market presence. These partnerships often represent some of the most successful retail marketing strategies in history, creating lasting brand associations that transcend generations. Test your knowledge about these iconic celebrity-brand relationships that transformed product marketing forever!

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Michael Jordan with Nike's Air Jordan
George Foreman with the Foreman Grill
Oprah Winfrey with Weight Watchers
50 Cent with Vitamin Water