Which company holds the Guinness World Record for creating the first 100% plastic-free paperboard spirits bottle, launched in 2020?

In the competitive world of retail, companies are constantly setting new benchmarks and breaking records with innovative packaging solutions. One particularly notable area is sustainable packaging, where brands are pushing boundaries to reduce environmental impact while maintaining product integrity. Test your knowledge about a groundbreaking packaging achievement that set a Guinness World Record and revolutionized how we think about sustainable product containers.

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Diageo (for Johnnie Walker whisky)
Pernod Ricard (for Absolut vodka)
Bacardi (for Bacardi rum)
William Grant & Sons (for Glenfiddich whisky)