Which global retailer famously created a unique product line called 'Rangoli Collection' specifically to honor the Indian festival of Diwali, contributing to their successful expansion in South Asia?

Global retail brands often face unique challenges when expanding into new cultural markets. Understanding local traditions, customs, and consumer behaviors can make or break a retail expansion strategy. This trivia question examines a famous case of retail adaptation to cultural traditions that became a blueprint for successful international expansion.

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IKEA
Zara
H&M
Uniqlo