Which athlete's signature shoe line is estimated to have generated over $10 billion in revenue for Nike since its launch in 1984?

Celebrity endorsements have transformed from simple advertising tactics to industry-changing business partnerships. In the world of athletic footwear, certain endorsement deals have created cultural phenomena and reshaped how brands connect with consumers. One deal in particular stands out for its unprecedented financial impact and longevity. Test your knowledge of this groundbreaking partnership that changed celebrity endorsements forever.

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