Which innovative nature-focused product launch included a 'buy one, plant one' model that has resulted in over 100 million trees being planted worldwide since 2007?

The intersection of conservation and commerce has led to groundbreaking product launches that have changed how we interact with the natural world. From sustainable alternatives to traditional products to innovative technologies that help us monitor and protect ecosystems, certain product launches have defined new categories in the market. Test your knowledge about a revolutionary product launch that transformed how we engage with nature and conservation efforts.

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