Which major retailer launched the groundbreaking 'Artisan Collection' in 2011, creating the first large-scale platform connecting traditional craftspeople from developing countries directly with global consumers?

In today's global marketplace, cultural traditions are being preserved through innovative retail strategies. Traditional craftsmanship and heritage products are experiencing a renaissance as consumers seek authenticity and connection to cultural roots. This poll explores a significant milestone in how traditional crafts made their way into mainstream retail through an innovative approach that changed the industry's perspective on cultural heritage products.

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West Elm through their 'Handcrafted' initiative
Anthropologie's 'Global Market' program
Target's 'Global Bazaar' collection
Williams-Sonoma through their 'Williams-Sonoma Home' division