Which unexpected brand collaboration broke records in 2020 by selling out in under 30 minutes and reselling items at up to 1200% markup, despite being between a fast-food chain and a music artist?

Brand collaborations have become a cornerstone of pop culture, creating buzz and sometimes even changing the landscape of consumer trends. The most successful collaborations blend seemingly disparate worlds into something greater than the sum of their parts. Test your knowledge of these iconic pop culture brand partnerships that had fans lining up and created collector's items overnight. How well do you know these groundbreaking brand mashups that dominated social media and redefined consumer expectations?

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McDonald's x Travis Scott
Burger King x Lil Nas X
Wendy's x Post Malone
Taco Bell x Bad Bunny