Which pop culture franchise set a record in March 2021 for the highest-grossing licensed NFT collection, generating over $230 million in sales within 24 hours?

In recent years, Non-Fungible Tokens (NFTs) have transformed how pop culture merchandise and collectibles are bought and sold. Major entertainment brands, musicians, and artists have entered this digital marketplace, creating new retail opportunities and changing how fans interact with their favorite pop culture properties. Test your knowledge about this intersection of pop culture, digital assets, and retail innovation!

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