Which transportation company first implemented GPS-enabled digital billboards that could change advertisements based on the vehicle's location and surrounding traffic conditions?

In the world of transportation advertising, technology continues to transform how brands connect with consumers on the move. One particular innovation revolutionized how transit advertisements could be dynamically updated based on location, time, and even weather conditions. This poll tests your knowledge about a groundbreaking digital advertising technology that changed outdoor advertising in the transportation sector.

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Uber with their 'Destination Ads' in 2017
Virgin Trains with their 'Geotargeted Window Displays' in 2013
Taxi Media with their 'SmartRoof' displays in 2019
London's VeriFone Media with 'Digital Tops' on black cabs in 2012