Which ancient civilization pioneered the first known form of 'retail loyalty program' by issuing clay tokens that customers could collect and redeem for discounts on future purchases?

Before modern retail stores and e-commerce platforms, ancient civilizations had sophisticated marketplaces and trading systems. From the grand bazaars of Mesopotamia to the complex commercial networks of Rome and China, these early retail environments shaped economic history. Test your knowledge about how our ancestors bought, sold, and marketed goods in the ancient world!

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