Which geographic retail innovation first allowed stores to send targeted product promotions to customers when they physically entered specific store sections?

Geographic data has transformed how products are marketed and sold worldwide. Location-based retail technology combines geographic information systems (GIS), consumer behavior patterns, and regional preferences to create targeted shopping experiences. This poll tests your knowledge about a significant innovation that merged geography with retail technology to change how brands connect with consumers based on their physical location.

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Google Maps Indoor Navigation (2012)
Apple iBeacon Technology (2013)
Amazon Go's Just Walk Out Technology (2016)
RFID SmartShelf Systems (2008)