Which bookstore chain pioneered the concept of 'First Edition Clubs' where loyal customers receive signed first editions of notable new releases before they hit shelves?

In the competitive world of publishing and bookselling, customer loyalty programs have become increasingly sophisticated. Major bookstore chains and independent shops alike have developed unique ways to keep readers coming back. From points systems and exclusive events to first-edition access and author interactions, these programs have transformed how readers engage with the literary marketplace. Test your knowledge about one of the most innovative loyalty programs in the book industry!

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Barnes & Noble's B&N First Look
Powell's Books' Indiespensable
Books-A-Million's Millionaire's Club First Editions
Waterstones' First Edition Society